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With Kathy Mallary
Monday, February 06 2017
3 Ways To Get Clients When You Don't Have a Signature Coaching Method (Yet)

Signature coaching programs and products are terrific revenue generators. But what if you're a new coach just getting started, or an established coach who's still figuring out your signature method?

Are there any other ways to get clients?

Here are three ways to work with more clients even if you haven't developed a signature method yet:

1) Focus on gaining visibility in a narrow market. Build a targeted mailing list and be sure to keep in close touch with them. As you build trust and credibility with your list, leave a trail of 'breadcrumbs' back to your coaching services.

2) Have lots of enrollment conversations and get really good at closing the sale. Without signature products and materials, your prospects are faced with a huge gap between your free stuff (public speaking, blogging or whatever you do to keep in touch) and high-end premium coaching. You’re going to need to become a master at facilitating the sales process so you can help them close that gap.

3) Find a position as an ‘in-house’ coach. You could also look for a coaching organization that uses subcontractors or approach a successful competitor (someone working in your niche) and become an associate coach for them.

Not sure what's getting in the way of coaching more clients? Let's chat it out over (virtual) coffee. I won't try to sell you anything, I promise! Click here for more info.

Kathy Mallary Kathy AT 09:28 am   |  Permalink   |  Email

Who is Kathy Mallary?

Kathy Mallary is a signature coaching strategist in the Seattle, Washington area.

She loves partnering with clients on signature projects and helping forward-thinking coaches get more business.

When she's not developing knock out signature coaching programs and products with her clients, she enjoys cooking, hanging with her labradoodle, Maxine, and collecting infographics like other women collect shoes.

See what Kathy's clients say about her »

About is Kathy's business site. It's full of articles, tools and resources on how self-employed coaches can work better with more clients with a signature coaching approach.

Typical topics covered on the site include:

- How to design and develop your signature coaching process

- How to expand your reach and fill your pipeline with qualified prospects

- How to convert potential clients into paying clients

Start by reading Kathy's featured articles »

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